無印良品's Move Toward Glitz
Recently I saw this map/poster that explains the move of MUJI’s flagship store from Yurakucho to Ginza.
It’s kind of strange that the main branch of the original anti-brand is moving to one of the glitziest neighborhood in Tokyo.
But it makes business sense because by moving closer to where the shoppers are, I think both convenience and sales volume will increase.
がんばって むじさん!