Xoana Herrera

I first saw Xoana Harrera's work in Communication Arts and it struck me immediately. 

Her illustrations for a Nike concept store in her neighborhood bring together the local people, activities, color and culture so effectively.

In the below short article, Xoana explains how Nike commissioned her as a community artist to help make the local connection, and describes her process from initial compositions to finished pieces. 

There are a lot of things to like, but my favorites are the giant, store-sized graphics. And the tote bag. And the posters.

Take a look!  https://www.xoanaherrera.com/nike-live-store

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